ABOUT US 

SOMA is a woman-led fashion brand based in Pakistan committed  to support skilled artisans across the country who preserve the art of traditional hand embroidery and the “Khussa” or “jutti” making technique that dates back the Mughal Era 16th- 17th century. Blending East–West design with slow fashion values, SOMA is more than a brand — it’s a movement to empower, celebrate heritage, and create timeless pieces with meaning.

“We don’t mass produce. Instead, we focus on quality, heritage, and a human touch that machines can’t replicate”. 

SAMIA AKRAM 

Founder & CEO

  • Featured in StyleWatch Mag

    PCs Fav!

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  • MACEDONIA on Celeb MAYA ALI

    Customise your Macedonia in another color or pick velvet for upcoming Fall/Winter

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  • AROUND THE WORLD IN SOMA

    From the Spanish Steps to the Pantheon and beyond, the thing with SOMAS is that you can literally pair them with anything!

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  • MIA PALM LEAF CLUTCHES

    We wanted to share this late summer collection with you keeping in mind emotions. Each MIA Palm Leaf clutch is handmade using natural dyes.

    Every Summer has a story and a feeling that goes with it. Enjoy our new collection that brings together the East & the West. A little bit of everything wonderful to take you over the rest of the year.

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  • 🔥and NEW

    These echo the poetry of tradition — every bead, every stitch is a small celebration of heritage. They are our way of blending the ornate with the everyday, the East with the West

  • from the Budapest Castle to everything in between, Kundun Galore is the perfect handcrafted ballet/khussa

    SHOP KUNDUN GALORE HERE! 
  • ISLAND OF CAPRI X SOMA

    MARCONI in Silver, paired with Classic blue Jeans on the Island Of Capri

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  • THE SARWAS MULES

    SOMAS Classic that is handcrafred and made in 12 color ways over the years. WE adore them ❤️

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  • HANDMADE IN BALI

    SOMA summer season is still going strong and we love to see how it’s styled around the 🌍 world.

    The MIA Palm Leaf clutch is designed in Bali & is made out of Palm Leaves making it sustainable, highly durable, versatile & sexy.

    The colors & textures are so perfect 🤩!

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ATW 🌍 in SOMA - ITALIA🍕🍝 Capsule Collection

Inspired by Italy’s art, food, and stories — crafted with love by SOMA.


Fly with us

Tulip on MK

Mahira Khan at her wedding in TULIP gold

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Ella — Mama & Me

There’s nothing sweeter than twinning with your mini. 


Order Stella